Elon Musk’s Twitter account is seen on a mobile phone with Elon Musk in the background of the screen, seen in this photo illustration. February 19, 2023 in Brussels, Belgium.
Jonathan Raa | Nurphoto | Getty Images
Elon Musk has said that only verified accounts will appear on Twitter’s recommendations feed as the billionaire shakes up the social media platform even more.
The “For You” tab on Twitter shows users tweets from people they don’t follow but are recommended by the social network’s algorithm. To date, this has shown the accounts of any Twitter user, whether they are verified or not.
But Musk announced on Twitter late Monday that from now on, only verified accounts would appear in the “For You” section of the site.
Musk claims the move “is the only realistic way to deal with swarms of advanced AI bots seizing power.”
Musk also said that only verified users will be able to vote in polls.
Since buying Twitter last year, Musk has sought to change the way the company conducts background checks. Prior to Musk’s acquisition, Twitter verified users with a blue tick as a way to identify that an account matches the person or company it is named as. This process was free and extended to celebrities, journalists, government officials and organizations.
Last year, Musk introduced a subscription service called Twitter Blue, which allows a user to pay $8 a month to verify and receive a blue tick.
Last week, Twitter announced that on April 1st it will begin winding down its “Legacy Verified Program” and remove the “Legacy Verified” checkboxes. The company invites people with these checkboxes to sign up for the Twitter Blue subscription service.
Musk has been trying to find ways to generate new revenue streams for Twitter, with paid verification being a flagship policy. But the company reportedly lost a huge amount of value.
Musk told employees last week that Twitter was now valued at $20 billion, according to an email sent to employees and seen by the New York Times. That’s more than 50% below the $44 billion Musk paid for the company last year.